The main progressive dental marketing alternatives are Wonderist Agency, Golden Proportions Marketing, :Delmain, Lasso MD and More Booked Chairs, each compared with Progressive Dental on facts, not rank order.
This page narrows one corner of the wider best dental marketing companies comparison to practices shopping Progressive Dental specifically.
Every fact below was read on the named company's own website on October 5, 2026; self-published numbers are labeled self-reported.
Progressive Dental alternatives at a glance
As of October 2026, checked on each company's own website.
| Company | Focus | Published pricing | Contract terms |
|---|---|---|---|
| Progressive Dental Marketing | Implant and full-arch marketing plus sales training | Terms set a 30% to 50% fee, 3% admin fee, $369/mo social | 12 months, auto-renews; 90-to-30-day window |
| Wonderist Agency | Full service: websites, SEO, ads, CRM, video | Ad budgets from $500 to $3,000+; fee not published | Not published |
| Golden Proportions | Dental-only full service, TV and radio included | Not published | 12 months; 30 days' notice either side |
| :Delmain | SEO, Google, Microsoft and Meta ads, websites | SEO $575 to $1,500/mo; ads $650 to $975/mo | 6 months, then monthly |
| Lasso MD | Website, SEO and tracking software plans | $750 to $2,000/mo; ads + 25% | 12-month renewal; 75% exit fee |
| More Booked Chairs | CRO, local SEO, managed Meta ads | $2,500/mo; $5,000/mo both; ads $3,000/mo + $2,500 setup | 6-month min (3 ads), then monthly |
"Not published" means not found on the pages checked, not proof it does not exist.
What Progressive Dental Marketing is
Progressive Dental describes itself as "one of the first agencies dedicated to dental implant marketing and full-arch growth" and as "a Full Service Dental Marketing Company + Coaching Agency" (its homepage, checked October 2026).
Founder and CEO Bart Knellinger founded it in 2009, per its site.
Its implant marketing page is headlined "The World's Largest Dental Implant Marketing Agency," the company's own superlative about itself, and shows counters of 1100 dentists, 500 surgeons, 6.98M leads and $4.3B in revenue generated, all self-reported.
The Closing Institute is its sales training arm, described on its site as "Dentistry's Only Full-Arch Sales Training," with a mentorship program, a Full-Arch Boot Camp and a Full-Arch Growth Conference.
It sells dedicated website lines for implant centers, periodontists, oral surgeons, orthodontists and endodontists, and its case studies are mostly implant and perio practices.
The demand side is covered in dental implant marketing and All-on-4 marketing.
Progressive Dental Marketing pricing and contract terms
Prices are not published; the structure is disclosed in its own terms, checked October 2026.
Those terms set management fees "ranging from 30% to 50% of the total budget as set forth in the Order Form," due "regardless of the actual Monthly Marketing Spend."
They add a 3% administrative fee on the total marketing budget and "a $369 monthly fee" for social media advertising.
The initial term is twelve months, auto-renewing for consecutive 12-month terms, with non-renewal notice due between 90 and 30 days before the term ends.
SEO carries its own 12-month minimum, cancelable on 30 days' written notice.
On accounts, the terms say it runs "all ads through our own business accounts, instead of Client accounts" and "does not permit access to these accounts by anyone outside of PDM."
On assets, "All ads, ad copy, landing pages, and related materials are the property and intellectual property of PDM," while a hosted website's client "shall retain ownership of the URL."
On breach, including a missed payment, it may "immediately accelerate all payments due for the entirety of the Term."
The terms state that it "DOES NOT AND CANNOT WARRANT OR GUARANTY RESULTS OF ANY ADVERTISING, MARKETING, OR OTHER SERVICE."
No BAA appears on the pages checked, and its "HIPAA Warranty" puts website compliance on the client.
The alternatives to Progressive Dental Marketing, compared
Companies like Progressive Dental split by what they optimize for: full-service breadth, published pricing, contract flexibility, or conversion depth.
Treat the five as Progressive Dental competitors only where services overlap, and as substitutes where their terms fit you better; if implant-first is the criterion, the best dental implant marketing companies list compares that niche.
Wonderist Agency
Wonderist, started by Laura Maly as a one-woman consulting group, calls itself a full-service dental marketing agency: websites, SEO, paid ads on Google, Facebook and Instagram, a CRM with automated SMS and email funnels, and video.
Its Google Ads page lists managed ad budgets from $500 to $1,000 a month up to $3,000 and above, but the management fee is not published; its pricing page offers a call instead of a number.
For just these two, Progressive Dental vs Wonderist compares them head to head.
Golden Proportions Marketing
Golden Proportions, founded by Xaña Winans, states that "Dental marketing is what we do. And it's ALL we do." and reports over 2,000 dental clients (self-reported).
Services span branding, websites, SEO, PPC, social media, TV and radio ads, a dental CMO program, and Smart Market Dental, a call tracker that connects calls to patient records.
Prices are not published, though its legal page sets revision fees of $250 to $500 per additional round, or $190 per hour, whichever is greater.
Its agreement runs 12 months; either party can end it for any reason on 30 days' notice, and work product becomes the client's once accepted and paid for.
:Delmain
:Delmain, started by Dan Delmain in 2009, publishes the most granular prices of the five: SEO tiers at $575, $1,100 and $1,500 a month, ad management at $650 to $975 by spend, social media at $725, and a custom website at $6,500.
The $575 tier requires a completed 6-month commitment to a higher SEO tier, and each additional location adds $200 a month.
Above $9,750 a month in ad spend, the retainer becomes 10% of spend.
After 6 months the retainer goes month to month on 30 days' notice; any new service starts a fresh 6-month commitment.
Its homepage says "You own all our work (buy, don't rent!)" and "No setup fees or annual contracts," while its pricing page says a setup fee "will be assessed" for new partners who don't sign up for a website: both versions are quoted, no side taken.
Its 2026 Google Premier Partner placement is the company's own claim; its founder also co-founded The Implant Engine, an implant-marketing company, in 2023.
Lasso MD
Lasso MD, launched in San Diego in May 2020, sells four published plans: Starter $750, Elevate $1,250, Captivate $1,500 and Influence $2,000 a month, each listing custom website design.
Add-ons publish too: Premium SEO at $750 a month, and Google or Facebook ads each at ad budget plus 25%.
Its own site disagrees on size: over 500 practices across 44 states on its company page, over 700 on its homepage; both quoted, neither verified.
Its terms auto-renew for consecutive 12-month periods, with an early termination fee of 75% of remaining contract value.
Work it creates becomes the customer's on full payment; ad account ownership is not addressed.
Its 3X ROI Guarantee is conditional: a conversion-optimized website, professional photography and PatientLoop integration are required to qualify.
More Booked Chairs
More Booked Chairs is the fifth option, and the disclosure above showed its hand.
It is a one-person consultancy doing three things: conversion rate optimization, local SEO and managed Meta ads, specified on the fact sheet.
Prices are published: $2,500 a month for CRO, $2,500 for local SEO, $5,000 for both, and $3,000 for managed Meta ads plus a one-time $2,500 setup, with ad spend paid directly to Meta, never marked up.
The practice owns the ad account, pixel and audiences in its own Business Manager, plus the website, Google Business Profile, analytics, landing pages, ads, test results and reports.
After a 6-month minimum (3 months for ads), every service runs month to month and cancels by email with 30 days' notice and no cancellation fee.
Gabe Meierotto, who runs it, was Director of CRO at LaserAway from 2018 to 2023, where sitewide conversion went from 3% to 11%; those are his numbers from that role, not dental results.
It has no dental clients yet and offers no Google Ads management, website builds, social posting, per-lead pricing or guarantees.
The line-by-line version is on More Booked Chairs vs Progressive Dental.
Progressive Dental marketing reviews and published proof
On "progressive dental marketing reviews," this page quotes no third-party review scores.
What each company publishes is self-reported: a Pinnacle case study covering 2016 to 2017 (Progressive Dental), 1654% return on ad spend for a startup (Wonderist), 319% new-patient growth over two years (Golden Proportions), a client going from $1.4 million to $4.2 million in collections (:Delmain), and 3X to 5X ROI for over 90% of customers (Lasso MD).
More Booked Chairs publishes none of those; it has no dental clients yet, and its proof is the founder's LaserAway record above.
Is Progressive Dental Marketing worth it?
Whether Progressive Dental is worth it depends on fit, because its positioning is narrow and its terms are specific.
Read against its positioning and terms, it best fits implant, full-arch, perio and oral surgery practices with large budgets that want lead generation plus sales training and accept a 12-month auto-renewing term, a 30 to 50 percent management fee and agency-owned accounts.
Where those terms are the problem, the alternatives differ on three axes: published pricing (:Delmain, Lasso MD), contract flexibility (Golden Proportions' 30-day exit), and account ownership (More Booked Chairs keeps the ad account in the practice's Business Manager).
Published pricing against service breadth
- Progressive Dental
- Wonderist
- Golden Proportions
- :Delmain
- Lasso MD
- More Booked Chairs
Progressive Dental fits if
- You are an implant, full-arch, perio or oral surgery practice with a large budget
- You want lead generation and full-arch sales training from the same company
- You accept a 12-month auto-renewing term and ads in Progressive Dental's accounts
An alternative fits if
- You want a price before a sales call: :Delmain and Lasso MD publish theirs
- You want the shortest commitment: Golden Proportions ends on 30 days' notice
- You want conversion work and the ad account in your own name: the More Booked Chairs model
- Does any part of the fee rise with my ad spend, and by how much?
- What is the minimum term, the renewal rule, and the notice window to leave?
- Who owns the ad accounts, landing pages and website if we stop?
- Who writes the monthly report, and what does it contain?
To judge your own site first, the free audit shows where it loses bookings within 3 business days, no call required.
Frequently asked questions
What are the best alternatives to Progressive Dental Marketing?
On published facts, the closest options are Wonderist Agency for full-service breadth, Golden Proportions Marketing for strategy and traditional media, :Delmain and Lasso MD for published prices, and More Booked Chairs for flat-fee conversion and local SEO work with the ad account in the practice's name. The right one depends on whether your gap is acquisition, conversion, or both.
How much does Progressive Dental Marketing cost?
It does not publish a price list. Its terms set a management fee of 30% to 50% of the total marketing budget, a 3% administrative fee, and a $369 monthly fee for social media advertising (checked October 2026).
What is the Progressive Dental Marketing contract term?
Its terms set a 12-month initial term that automatically renews for consecutive 12-month terms, with non-renewal notice due no earlier than 90 days and no later than 30 days before the term ends. SEO carries its own 12-month minimum commitment.
Does Progressive Dental Marketing guarantee results?
No. Its terms state that it does not and cannot warrant or guarantee results of any advertising, marketing, or other service.
Who owns the ads and ad accounts with Progressive Dental?
Its terms say Progressive Dental runs all ads through its own business accounts and does not permit access by anyone outside the company, and that all ads, ad copy and landing pages are Progressive Dental's property. For hosted websites, the client retains ownership of the URL.
Is Progressive Dental Marketing worth it for a general practice?
Its positioning centers on implant, full-arch, perio and oral surgery practices, so a general practice is not the buyer its site describes. Judge it, like any company, on the fee structure, the renewal window, who owns the accounts, and whether your bottleneck is lead generation or conversion.